Pixii logo guidelines

The cut-off typography of the Pixii logo reflects our brand’s rapid growth and playful spirit.

The cut-off typography effect is exclusively for the Pixii logo and should not be used in any other typographic elements. When the logo is animated in motion graphics, the missing parts can be revealed briefly before quickly returning to the cut-off design. It should never be recreated as complete, uncut lettering.

Clear space

The logo should maintain clear space proportional to its canvas. The space on all sides should be equal to the height of the letter “x” of the logo. While placing on paper, another “x” height should be added to the top for page margins. The logo can be aligned with the right edge of a canvas vertically, but it must maintain the “i” distance from any surrounding elements like typography and images.

Incorrect uses

The Pixii logo should only be used in black on white background or white on black background. Primary use is white on black background. It must not appear in other colors or on colored backgrounds, but can be used on photography with clear copy space.

The logo should not be altered and must be used as it is. It is not allowed to add special effects to the logo or distort proportions.

Co-branding

When using the Pixii logo alongside other logos, ensure more space is allocated. The logo should be scaled for visual balance rather than matching the other logo’s width or height.

Animation

Animating the Pixii logo is reserved for brand use only. For special cases, pre-approved logo animations can be downloaded here.